Why Insurance Companies Try to Settle Claims Before Year-End — And How to Maximize Your Settlement Value

By Kevin Patrick|December 10, 2025|Articles

As December approaches, many people shift their attention toward holiday celebrations, family gatherings, and wrapping up the year. Behind the scenes, however, insurance companies are focused on something entirely different: closing out claims before December 31.

Year-end is one of the busiest—and most strategic—periods for insurance carriers. They routinely push to settle open personal injury cases before the new year begins, often contacting injured parties with what appear to be generous or urgent offers.

But why do they do this? And more importantly, how can you use their year-end motivation to maximize the value of your settlement?

As Georgia personal injury attorney Kevin Patrick of Kevin Patrick Law explains, understanding the financial and operational pressures insurers face at year-end can give injury victims meaningful leverage. Let’s break down what’s happening behind the scenes.


Why Insurance Companies Try Hard to Settle Before the End of the Year

Insurance companies are for-profit businesses driven by financial reporting deadlines, investor expectations, and internal performance metrics. Year-end is particularly important for several reasons:


1. Closing Claims Improves Their Financial Statements

Insurance companies must report their financial health annually. Open claims count as liabilities, and too many unresolved claims—especially those with significant injury exposure—make the company appear more financially vulnerable.

By settling before December 31:

  • They reduce projected future payouts

  • They improve their financial ratios

  • They present stronger year-end balance sheets

This benefits insurers—but not necessarily injury victims.


2. They Want to Limit the Amount They Must Reserve for Your Claim

Insurers are legally required to set aside “reserves”—money earmarked for future settlements or judgments. These reserves directly impact profitability.

If they can settle your claim for less before year-end, they:

  • Lower their reserve obligations

  • Increase annual profits

  • Report better year-end financial performance

The earlier they can “get you off the books,” the less they have to reserve.


3. Adjusters Have Year-End Performance Targets

Many adjusters receive:

  • Bonuses

  • Performance reviews

  • Settlement quotas

  • Closure incentives

…that are tied directly to how many claims they resolve before December 31.

This creates a unique period where adjusters are more flexible, more responsive, and sometimes more generous—but only if you negotiate properly.


4. They Want to Avoid Lawsuits in the New Year

If a claim carries over into the next calendar year, the likelihood of litigation increases. Filing a lawsuit:

  • Costs the insurer more money

  • Requires assigning defense counsel

  • Extends the claim timeline

  • Increases the risk of a higher payout

Settling now means avoiding future expenses and uncertainty. That urgency can work to your advantage.


5. They Know Many Injury Victims Feel Financial Pressure During the Holidays

Insurance companies count on the fact that year-end expenses—holiday gifts, travel, medical bills, and reduced work hours—make people more likely to accept a quick settlement.

Their hope is that victims:

  • Want fast cash

  • Feel rushed

  • Don’t fully understand the long-term value of their claim

  • Haven’t hired a lawyer yet

This creates a perfect storm where insurers offer low settlements expecting high acceptance rates.


How to Maximize Your Settlement Because of Year-End Pressure

Here’s the good news: their urgency can become your opportunity. When insurance companies are eager to settle before the end of the year, knowledgeable attorneys like Kevin Patrick can often negotiate significantly higher settlements by leveraging this timing.

Here’s how.


1. Use Their Deadlines Against Them

When insurers are motivated to settle quickly, they are often willing to:

  • Increase offers

  • Compromise faster

  • Approve higher settlement authority

  • Avoid delays

Your attorney can strategically push negotiations during this period, knowing adjusters are more willing to move numbers to close cases.


2. Strengthen Your Medical Documentation Before Negotiations Begin

The stronger your medical record, the higher the settlement value. Before entering year-end negotiations:

  • Complete outstanding evaluations

  • Obtain final diagnoses

  • Request updated medical records

  • Ask for a detailed prognosis from your treating providers

The more complete your documentation, the harder it is for the insurer to argue for a low number—especially when they’re desperate to settle.


3. Highlight Long-Term Damages Early

Adjusters often hope to settle before long-term damages become clear. But when your attorney submits detailed evidence of:

  • Future medical treatment

  • Long-term pain

  • Permanent limitations

  • Impacts on employment

  • Diminished quality of life

…it forces the insurer to take full case value into account.

Year-end urgency + strong long-term evidence = higher settlement potential.


4. Let Your Lawyer Handle All Communications

Insurers use subtle tactics to get victims to say things that reduce claim value. Year-end pressure can make these tactics even more aggressive.

When Kevin Patrick Law handles communications, we:

  • Prevent accidental admissions

  • Control what evidence is submitted

  • Stop pressure tactics immediately

  • Position your case for maximum value

This ensures the insurer cannot use the year-end rush to its advantage.


5. Time Your Demand Strategically

A well-timed, well-supported demand letter can be extremely powerful in November or early December. It forces the insurer to:

  • Evaluate the full value of your claim

  • Consider litigation risk

  • Decide whether to increase reserves

  • Determine whether they need to settle now

When sent strategically, demands during this period often result in higher initial offers and faster negotiation cycles.


6. Don’t Accept the First or Second Offer

Year-end offers tend to start low—sometimes extremely low—because insurers assume victims are desperate for fast cash.

But with patience and legal guidance, the value of these offers often increases significantly within a matter of days or weeks.

Insurers would rather raise the number than carry your claim into the next reporting year.


7. Work With an Attorney Who Understands Year-End Leverage

Not every lawyer negotiates aggressively at year-end. But at Kevin Patrick Law, we understand how to use insurer deadlines to maximize results.

By combining:

  • Complete case development

  • Strategic timing

  • Strong medical support

  • Aggressive negotiation

…we turn the insurer’s urgency into your advantage.


Final Thoughts: Year-End Isn’t Just Their Deadline—It’s Your Opportunity

Insurance companies push to settle before December 31 because it benefits them. But with the right legal strategy, year-end pressure can be used to benefit you instead.

If your case is approaching the end of the year…

  • The insurer may be more flexible.

  • Offers may increase faster.

  • Adjusters may have more authority to settle.

  • You may be able to negotiate a significantly higher payout.

Kevin Patrick and Kevin Patrick Law are ready to help you navigate this period effectively and secure the strongest possible settlement.

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